Saturday, 6 February 2010

5preview @ Inven.tory


5PREVIEW + INVEN.TORY invites you to the launch party of the 5-piece-paper magazine and the Five Photographers Exhibition.

Mon Feb 15, 7-9pm 237 Lafayette Street, NYC

RSVP: info@inventorynyc.com

free booze live music

Charlotte.


Lovely pictures from Charlotte.
She is wearing the 5preview PERFUME T-shirt, leathershorts from Gina Tricot, belt from Moschino and shoes from Sam Edelman.

Friday, 5 February 2010

Femina DENMARK


Danish magazine "FEMINA" february 2010. The 5preview "Stop Making Sense" T-shirt.

Greetings from Sweden...


Some new fresh pictures from a snowy Stockholm!Nathalie wears the black COCO T-shirt.
Louvisa wears the white Y5L T-shirt.
Nathalie wears a black Michele T-shirt & a leather jacket from Zara.

Louvisa wears a white Preview T-shirt and a black jacket from Bik Bok.

Wednesday, 3 February 2010

5preview proudly presents: 5-Piece-Paper n°1







The first issue of 5-piece-paper has the theme "5 photographers". The photographers Camille Quancard, Mark "The Cobrasnake" Hunter, Francesco Ercolini, Sanna Berger & Fredrik Ottosson all got a box of 5preview T-shirts (etc.) and then they interpreted those shirts in 5 pictures each. The result is stunning! All of these talanted photographers has their own style and all the pictures turned out really different from each other.

It's a bag. Inside there are 5 pieces of paper. Each paper contains an interview with the photographer (made by journalists we found here on the blog), 4 small pictures and on the back a big poster. The posters are printed on high quality Maxioffset 120 g ecologic paper.

The design of this particular magazine is made in collaboration with a Stockholm-based graphic-design duo Lovisa & Linnea under the name Studio Ove.
Get the first issue of 5-piece-paper HERE.

The magazine will be presented with a nice launch party at Invent.ory in New York in a couple of weeks.

Tuesday, 2 February 2010

Ben.

Ben is wearing the FAITH T-shirt that is a collaboration between 5preview and the danish organic T-shirtsbrand A Question Of.

Friday, 29 January 2010

David.



David on the streets of Bruxelles.

Thursday, 28 January 2010

5preview giveaway.

Click here.

Tuesday, 26 January 2010

Marc.

Marc

Jacket: H&M T-shirt: 5preview Trousers: Criminal Damage Glasses: RayBan

5preview + orange lipstick + leopard print = !!!





Jacket: Primark
Tee shirt: 5Preview
Jeans: H&M
Shoes: Primark

Gemma with the 5preview Y5L T-shirt. We love the orange lipstick!

Isabel.

Monday, 25 January 2010

Look better naked.


We're looking for D-I-Y:ers for 5-piece-paper. Do you have a lot of imagination, a sense of fashion and a lot of creativity please join our project!

5preview@live.com

Thursday, 21 January 2010

Paris.

Tuesday, 19 January 2010

Sweetarrow.




Shirt by 5preview,
Floral shirt from Topshop,
Black denim by Blank denim
Duck bag by Baggu
La Mer leather chain wrap watch

Sndy Klare

Monday, 18 January 2010

Charlotte A



Blazer: Topshop
T-shirt: 5preview
Leatherpants: Malene Birger
Shoes: Acne
Necklace: 5preview


Charlotte's blog.

Friday, 15 January 2010

That looks COLD!

Wednesday, 13 January 2010

Fade to black.


Gemma (see more pictures clicking on her name) sent us some supernice pictures from New York! That T-shirt looks great on her, unfortunately it's out of stock out of production and out of everything. (We only have some left lying around here).

Tuesday, 12 January 2010

Meeting Stella:


Name/age/City/occupation
Stella Kattermann/17 (but 18 in less than a month!)/Leighton Buzzard UK/ Student

What is fashion for you?
Fashion is as important to me as the air I breathe and the food i eat. Every dress i own is like an old friend, an acquaintance for life that makes me feel special whenever i put it on. Fashion for me is not about following trends or being seen as cool by others, it's more about reflecting your personallity through what you wear, feeling comfortable in your on skin and not being afraid to be different.

Current obsessions?
Baileys Fudge, Mark Ronson, studs on any item of clothing and Mulberry's new Alexa bag

Dreams for the future?
Passing my A Levels and getting into a good uni, travelling the world (particularly Japan and New York), meeting Karl Lagerfeld and convincing him that I would be an ideal candidate to work at Chanel HQ on the Rue Cambon or if that doesn't happen still make my way in the fashion world and fulfill my childhood dream that I have had since I have been about 8 to live in white town house in South Kensington, London.

Last album you listened too?
The XX. Saw them supporting Florence + The Machine and have loved them ever since.





Monday, 11 January 2010

Black.


Black 5preview Preview T-shirt from Dirtyflaws.


sophia bentley tonge // nottingham graduate 2009 pic. from Dirtyflaws.

Japanese artist Tetsuya Noguchi also interprets famous french brand.

Italian newspaper Repubblica.
(I don't know how "anonymous" 5preview are, it's nice when journalists makes research before they write.)