L Square boutique in Egypt!
L Square began operation in 1994 with the vision to spearhead
and lead the Fashion scene in Egypt by bringing the best worldwide brands into the Egyptian market. In a short period L Square
became a favorite among Egyptian women looking for global trends that
marry into their local taste. This success is derived by the spirit of its founders, who through their expertise in the global
fashion scene and their insight into Egyptian taste, were able to carve
that fashion haven in the heart of Cairo.
L Square owns two operational
boutiques in Cairo, one in Heliopolis and the other in Mohandessin.
Wednesday, 16 April 2014
Vienna Wedekind blog styles our SS14 Navy and White stripe unisex tee in a casual but smart blazer and black jean combo. We love how this simple tee can be translated into so many different styles. Get yours HERE!
Tuesday, 15 April 2014
To see more of this look check out Ebba's blog post HERE.
Want this dress for yourself? Buy that HERE!
Monday, 14 April 2014
While in Berlin last week we visited STORIA on Rosenthalerstrasse 13. A great, airy and modern store filled with many fashion delights, 5PREVIEW took pride of place in the front window as well as in the central display modules.
Based in bustling MITTE we definitely recommend a visit to STORIA if you are ever in Berlin.
For more information check out their facebook page HERE.
Thursday, 10 April 2014
We continue our creative collaboration for the 5PREVIEW ARCHIVES with the Stockholm based duo stylist Josef Forselius and photographer Hedvig Jenning. Here is the duo's editorial style campaign shoot for the archives which was shot around Stockholm. The collaboration between Hedvig and Josef has produced a raw, androgynous and edgy shoot which we love!
All pieces from the 5PREVIEW ARCHIVES can be bought at our online store for €20.
Don't forget, if you buy over €100 worth from our '5PREVIEW ARCHIVE' collection you will receive FREE SHIPPING. Enter the code: FREESHIPARCHIVE at checkout. Limited stock!
Stylist: Josef Forselius (josefforselius.com/)
Hair and make up: Carina Finnström (@Mikas looks)
Model: Minou (@Nisch management)